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Promotions Planner: Summer Fun

Start presenting ideas to clients for campaigns centered around June observances.

Spring is on the horizon – and that means it’s time to begin planning for summer promo campaigns. In addition to large-scale nationwide observances that kick off summer like Memorial Day and Father’s Day, there’s plenty of more niche reasons to celebrate that could be perfect for the right client. June could be a particularly effective chance to target concert venues for World Music Day, for example. Use these product suggestions from ASI suppliers to jumpstart your June campaign plans.

June 1: National Cancer Survivors Day

This annual observance is meant to provide all cancer survivors with an opportunity to celebrate life and raise awareness about resources, research and legislation affecting cancer patients.

Perfect for: Hospitals, research organizations or companies who support cancer nonprofits can show support for survivors with appropriately colored ribbons or silicone wristbands.

Cancer awareness ribbons
Cancer awareness ribbons

June 9: National Meal Prep Day

Celebrated on June 9 each year, National Meal Prep Day was created to encourage amateur cooks and kitchen pros alike to prepare meals in advance to ensure healthy, balanced eating.

Perfect for: Encourage home cooking and healthy eating as part of a corporate wellness initiative by offering employees meal prep or food storage containers.

Wheat straw lunch box
Wheat straw lunch box

June 16: World Sea Turtle Day

All six species of sea turtles found in U.S. waters are currently classified as endangered – creating an observance like World Sea Turtle Day, which focuses on highlighting the importance of the animal.

Perfect for: Suggest that ocean conservation nonprofits, nature preserves or zoos host a kids’ event centered on sea turtles, complete with giveaways or prizes.

Turtle stress ball
Turtle stress ball

June 20: World Productivity Day

June normally isn’t when people purchase new planners, but marking World Productivity Day could be a way to recenter your team on goals for the second half of the year.

Perfect for: Recommend that managers or department heads lead a goal-setting session using branded planners or notepads.

A5 leather planner notebook
A5 leather planner notebook

June 21: World Music Day

Also known as Fête de la Musique, this annual observance was started in France but now is celebrated all over the world to highlight the universal appeal of music.

Perfect for: Free concerts and musical instrument retailers alike will need promo giveaways or merch items to celebrate this observance, whether that’s band tees or mini-microphones.

Mini-microphone
Mini-microphone

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